Automatic


Role: art direction, design, illustration
The team at Automatic created a connected car adapter that could diagnose engine problems, display trip logs and mileage, and even call for help in a crash. For the launch of our third generation adapter, I designed the new packaging to stand out on the shelves at Target, Best Buy, and other major retailers while minimizing waste and using recyclable materials.

As a leader in the auto technology space, Automatic hosted various industry events, such as the Summit for Automotive Security. I designed the identity system, which included a logo, color palette, signage, name tags, emails, and presenter slides.








Interested in working together or just want to say hi?
︎︎︎ Get in touch at nathangodding@gmail.com






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